During Super Bowl XXXIX in Jacksonville, Fl in 2005 Pat Summerall was selected by Cheryl DeLeonardis, president of Ocean 2 Ocean Productions as the honoree for her inaugural event The Legends for Charity Luncheon.
The reaction and turnout were more than anyone anticipated as notable NFL broadcasters such as Troy Aikman, Greg Gumbel, Jim Nantz, Cris Collinsworth, Lesley Visser and Dick Stockton to name a few turned out to pay tribute to the man who laid the groundwork for each of their own career paths.
Realizing the impact this giant in the broadcasting industry had on others, with the blessing of both Pat and Cheri Summerall, The Pat Summerall Award was created and a new tradition during Super Bowl would be set. The award was created to honor a national broadcaster or prominent sports personality who exemplified the characteristics Pat Summerall wanted the award to represent – an individual who has had an outstanding career and who has made a significant impact in their community.
Commencing at Super Bowl XL in Detroit in 2006, Pat Summerall personally chose the honoree and presented the award in person annually during Super Bowl Weekend until his death in 2013.
Pat truly loved this event and loved even more that his name was somehow helping to save lives. His baritone voice and his legacy has continued to live on through this event and every child who walks through the doors at St. Jude.